Comparing LifeLock by Norton vs Aura Identity Theft Protection: Which is the Best Choice for You?

LifeLock by Norton and Aura Identity Theft Protection are both services that provide protection against identity theft. Both companies offer similar features such as credit monitoring, alerts for suspicious activity, and recovery assistance if identity theft occurs.

However, there are some key differences between the two services that may make one a better fit for you than the other. In this comparison article, we will delve into the details of each service, including what they are, who owns them, their features, pricing, setup and ease of use, pros and cons, and testing methodology for home title monitoring.

We will also discuss why you might choose one service over the other.

LifeLock benefits and pricing

First, let’s take a look at LifeLock by Norton. LifeLock is a service owned by NortonLifeLock, a cybersecurity company that is well-known for its antivirus software. LifeLock offers a variety of features to protect against identity theft, including credit monitoring, alerts for suspicious activity, and a $1 million guarantee to help cover expenses related to identity theft.

One of the major benefits of LifeLock is that it offers several different plans to choose from, so you can pick the level of protection that is right for you. The most basic plan, called LifeLock Standard, includes credit monitoring, alerts for suspicious activity, and a $25,000 guarantee for identity theft expenses.

The next level up, LifeLock Advantage, includes all of the features of the Standard plan, as well as access to your credit report and score, and up to $100,000 in identity theft insurance. The top level plan, LifeLock Ultimate Plus, includes all of the features of the Advantage plan, as well as a VPN for online privacy, a password manager, and up to $1 million in identity theft insurance.

Another benefit of LifeLock is that it has a good reputation and is a well-established company. NortonLifeLock has been in business for over 30 years and has a long history of providing cybersecurity solutions to consumers and businesses. Additionally, the $1 million guarantee for identity theft expenses offered by the top-level plan is a significant benefit that can give you peace of mind knowing that you have a safety net in place in case something goes wrong.

One downside of LifeLock is that it can be more expensive than some other options. The most basic plan, LifeLock Standard, starts at $9.99 per month, while the top-level plan, LifeLock Ultimate Plus, can cost up to $29.99 per month. Additionally, some users have reported difficulty cancelling the service, which can be a frustration if you decide to stop using it.

Now let’s take a look at Aura Identity Theft Protection.

Aura benefits and pricing

Aura is a company that specializes in identity theft protection, and its main offering is the Aura Identity Theft Protection service. This service offers similar features to LifeLock, including credit monitoring and alerts for suspicious activity.

One benefit of Aura Identity Theft Protection is that it is less expensive than LifeLock’s basic plan. The Aura Identity Theft Protection service costs $9.99 per month, which is the same price as LifeLock’s most basic plan.

However, Aura Identity Theft Protection only offers a single plan, so you don’t have the option to choose a higher level of protection as you do with LifeLock.

Another benefit of Aura Identity Theft Protection is that it has a good reputation and is a well-established company. Aura has been in business for over a decade and has a long history of providing identity theft protection services to consumers.

One downside of Aura Identity Theft Protection is that it has limited plan options. As mentioned earlier, it only offers a single plan, so you don’t have the option to choose a higher level of protection as you do with LifeLock. Additionally, Aura does not offer any guarantee for identity theft expenses, which may be a concern for some users.

Setup and ease of use

In terms of setup and ease of use, both LifeLock by Norton and Aura Identity Theft Protection are easy to set up and use. Both services offer mobile apps for convenient access to account information, and the registration process is straightforward. Both services also provide alerts and notifications via email and text message, so you can stay informed about any suspicious activity related to your identity.

One feature that sets LifeLock by Norton apart from Aura Identity Theft Protection is its home title monitoring. LifeLock monitors public records for changes to your home title, such as a transfer of ownership or a lien being placed on your property. This can alert you to potential fraud or identity theft involving your home. Aura Identity Theft Protection does not currently offer this feature, which may be a concern for homeowners.

Testing methodology

When it comes to testing methodology for home title monitoring, LifeLock by Norton uses a combination of automated and manual processes to monitor public records for changes to your home title. This includes using advanced algorithms to search for potential fraud or identity theft, as well as a team of trained professionals who review each alert to ensure accuracy. Aura Identity Theft Protection does not currently offer home title monitoring, so its testing methodology in this area is not available.

What I should I choose between these two?

In conclusion, both LifeLock by Norton and Aura Identity Theft Protection are reputable and well-established companies that offer similar features to protect against identity theft. However, there are some key differences between the two services that may make one a better fit for you than the other. LifeLock by Norton offers a wider range of plans and includes a $1 million guarantee for identity theft expenses, while Aura Identity Theft Protection is less expensive but offers fewer plan options.

Additionally, LifeLock by Norton’s home title monitoring is a unique feature that can be useful for homeowners.

Ultimately, the choice between the two will depend on your specific needs and budget. It’s recommended to consider your priorities and what features you value the most, whether it’s a larger protection plan or lower cost, and then compare the pricing and features of each service to make an informed decision.

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